India’s beauty industry is booming, and at the heart of this revolution are the Top 100 makeup influencers in India who are redefining beauty, one reel and one tutorial at a time. In a country where beauty meets culture, tradition, and modernity, these digital stars wield brushes like magic wands. They blend not just foundation, but culture and creativity, creating trends that influence millions. Whether it’s a minimalist nude look or a bold bridal glam, India’s makeup influencers are now the trendsetters in both urban and regional landscapes.
From YouTube to Instagram, and now on newer platforms like Moj and Josh, these influencers are the face of a movement. Some are self-taught artists, some are certified professionals, and others are beauty enthusiasts with a passion for pigments. They inspire, educate, and influence purchasing decisions for millions of makeup lovers.
Here’s a comprehensive list of the top 100 makeup influencers in India who are shining bright in 2025.
A blend of glam and elegance, Aishwarya shares quick tutorials, skincare hacks, and luxury product reviews.
Known for her bridal looks and aesthetic Instagram reels. Her transitions are smooth and always on trend.
An early YouTube beauty pioneer, Ankita is known for her detailed tutorials and clean skincare advice.
A global Indian voice, Arshia blends Western and Indian makeup trends seamlessly.
Fashion meets beauty on Ashna’s profile. She’s a go-to for subtle glam and product breakdowns.
Minimalism, monochrome, and soft glam are her signatures. Her clean beauty tutorials are popular among beginners.
A veteran beauty blogger, Bhumika specializes in budget-friendly beauty tips and detailed reviews.
Actress turned content creator, Barkha’s fresh face looks and skincare content resonate with a Gen Z audience.
This fun-loving influencer adds humor and quirk to her beauty content, often going viral with her expressive reels.
A powerhouse of color, Debasree is known for bold eyeshadow looks and festival glam tutorials.
Canadian-Indian makeup artist who shares Punjabi bridal looks and hair care tips.
Her blog and IG feed are packed with practical, everyday makeup looks and relatable content.
Not just a comedy queen—Dolly’s beauty game is also strong with her “Get Ready With Me” videos.
Dermatologist and beauty influencer sharing science-backed skincare and makeup pairing tips.
Karnataka-based influencer known for her regional language beauty content and relatable tutorials.
She breaks down glam looks for beginners and often highlights indie makeup brands.
Canadian-Indian viral queen. Though global, she connects deeply with Indian followers through DIY beauty.
Specializes in Haldi, mehendi, and bridal makeovers. Her niche has earned her a loyal follower base.
Bold lips, winged eyeliner, and beauty editorials—Gia brings a touch of high fashion to beauty influencing.
Popular for quick transitions and product reviews in regional Gujarati, making her a rising tier-2 city star.
The beauty of India lies in its diversity, and makeup influencers are mirroring that. From traditional Bengali bridal looks to South Indian temple wedding glam, influencers are catering to every region and audience.
A stylist and beauty vlogger whose sarcastic take on glam tutorials has made her viral.
Minimal glam meets luxury. Juhi’s soft dewy makeup is a favorite among urban millennials.
Famous for regional beauty hacks and using natural ingredients in her glam routines.
Bohemian chic and bold beauty experiments define Kritika’s influence.
She blends humor and beauty, with hilarious “relatable makeup moments” content.
A style icon known for bold, editorial makeup looks and stunning visual storytelling.
UK-based Indian influencer with millions of YouTube fans. Her bridal tutorials are a hit in India.
Goa-based artist known for airbrush makeup, destination wedding content, and beach glam.
Recently transitioned into motherhood, her content beautifully blends beauty and lifestyle.
Skincare enthusiast who focuses on “skin first, makeup second” philosophy.
Brand Impact: Influencers drive purchases, and beauty brands now rely more on them than TV ads.
Cultural Relevance: They set regional trends that resonate more than national ads.
Authenticity: Reviews are raw, real, and trusted.
Education: Many followers credit these influencers for learning makeup basics to advanced techniques.
TikTok-turned-Instagram star, Mrunu is the Gen Z glam queen.
Sikh beauty influencer known for inclusive content and traditional looks.
Celebrity makeup artist turned influencer. Her masterclasses are goldmines of beauty wisdom.
MUA with a niche in glam transformation looks—perfect for weddings and events.
Bangalore native, now LA-based—her comedy-beauty crossovers are a riot.
Ex-Bigg Boss contestant who transitioned into beauty content seamlessly.
Delhi-based celebrity makeup artist, now a full-blown influencer with live demos and tutorials.
She adds simplicity and realness to her beauty routines—connecting with the masses.
Her bold eyes, structured brows, and editorial edge define her beauty game.
MUA and influencer specializing in bridal transformations and high-definition makeup.
| Platform | Most Active Influencers |
|---|---|
| Komal Pandey, Debasree Banerjee, Kritika Khurana | |
| YouTube | Ankita Chaturvedi, Malvika Sitlani, Kaushal Beauty |
| Moj/Josh | Heer Naik, Disha Madan |
| Snapchat | Mrunal Panchal, Ishita Mangal |
Bollywood MUA who now also shares bridal and editorial tutorials online.
Her bridal series are a hit among small-town audiences and aspiring artists.
Not just fashion—Sejal’s beauty looks are now tutorials in their own right.
Budget beauty routines and natural glow-up guides.
Breaking gender norms, he combines fashion and makeup seamlessly.
She creates dewy skin looks perfect for Indian summers.
A skincare and makeup hybrid creator with a focus on acne-prone skin.
Up-and-coming influencer with unique aesthetic vibes and color-play.
Celebrity stylist and makeup icon, now venturing into influencer-led beauty education.
Creates vernacular language content for beauty lovers across South India.
From college students to self-taught MUAs, these 50 creators are India’s next-gen beauty leaders:
Ananya Arora
Pooja Shekhawat
Riya Jain
Shivani Bafna
Palak Tiwari
Diya Karnik
Simran Kaur
Aastha Shah
Nidhi Kunder
Ishani Mitra
Tanvi Ajmera
Naina Bhan
Swati Verma
Yashasvi Jaiswal
Mitali Wadhwa
Nikita Nambiar
Aaliya Mistry
Avantika Chandra
Karishma Rawat
Radhika Seth
Pritika Rai
Mahima Khatri
Trisha Gill
Sneha Jaiswal
Zoya D’Souza
Kinjal Vora
Tanya Batra
Muskaan Agrawal
Vandana Saxena
Alina Khan
Ishika Mehra
Deepti Sharma
Rupal Sharma
Gauri Malik
Kavita Nair
Shweta Raj
Manasi Kirloskar
Navya Rao
Srishti Pandey
Parineeta Shukla
Ritika Khanna
Kiran Bajaj
Arpita Seth
Neha Bhatt
Kavya Sharma
Swara Iyer
Mahi Trivedi
Sonal Kapoor
Reema Joshi
Devyani Patel
India’s makeup influencers are more than just beauty gurus—they’re educators, entertainers, and entrepreneurs. Their content is shaping what’s beautiful, trendy, and desirable across metros and towns alike. Whether it’s a teen learning her first eyeliner flick or a bride prepping for her big day, someone on this list is helping them do it better.
And as we move further into 2025, one thing is certain—makeup influencers are the face of the beauty revolution in India.
